Work with Misfits and Matcha

We partner with mission-aligned brands to create high performing, creator led content across TikTok, Instagram, and YouTube.

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About Us

Misfits & Matcha is a couple-led media brand focused on plant education, sustainability, everyday lifestyle, and environmental storytelling, grounded in science and delivered with personality. Our content blends Kevin’s environmental science background with Jasmine’s storytelling and social strategy expertise.

Growth

356K+ TikTok followers
103K+ Instagram followers
80% U.S. based audience
Audience primary age: 25 - 54
Audience: household decision makers
Ideal for home, gardening, eco-friendly CPG, tools, lifestyle, and sustainability brands

Partnership Opportunities

Creator led short form video
Educational product integrations
Comedy + lifestyle storytelling
Couple led or Kevin only authority content
Paid media ready creative (usage and whitelisting available)

Trusted By

Let's Keep Growing

Real plant advice, launches, and and the occasional shenanigan straight to you.